Multi-brand designer websites, how to choose the right one
How do you choose a multi-brand fashion website? The six criteria that separate a marketplace, an online department store and a designer concept store.
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Lulli sur la Toile
Fashion with a story
The Magazine is our take on fashion: the designers we love, the art of building a wardrobe and our ideas for living beautifully every day.
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Advice
Our guides to choosing, wearing and pairing: fashion, shoes, bags, jewellery. The art of everyday dressing, explained simply.
Designers
The designers we love, their world and their craft. Portraits, discoveries and landmarks of the Lulli selection.
Gift Guides
Selections designed for every occasion and every person. Our ideas for giving a piece that means something.
Inspiration
Trends, outfit ideas and art de vivre. What inspires us right now, to refresh your look and your everyday.
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Designer shoes, the shapes and the names worth knowing
Loafer, pump, sandal, cowboy boot: the shapes that matter this season, the designers behind them, and how to choose a pair that lasts.
ReadTrendy necklaces, the styles and designers that matter in 2026
Which necklaces are in fashion in 2026? The four styles defining the season, the designers behind them, and how to choose the right length.
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